Email Marketing

EMAIL MARKETING

Building Your List

EMAIL MARKETING

Generating Leads

EMAIL MARKETING

Increasing Sales

EMAIL MARKETING: building your list

WHAT IS EMAIL MARKETING?

Receiving an email is much like getting a letter. It’s even better when it comes from a trusted friend. It is one of the most effective ways to foster relationships with people. Using email to promote products or services isn’t a new marketing technique.

EMAIL MARKETING: BUILDING YOUR LIST

HOW DOES EMAIL MARKETING WORK?

The goal of email marketing is to build a list of qualified leads who will eventually purchase your products and services. However, working them into a lead takes time. You must nurture the relationship with simple offers that give your readers insights into your products and services.

EMAIL MARKETING: BUILDING YOUR LIST

WHAT IS THE BEST SOFTWARE FOR SENDING MASS MARKETING EMAILS?

Think of I.T. Computer Services recommends ConvertKit for your mass marketing emails. 

EMAIL MARKETING: BUILDING YOUR LIST

HOW TO BUILD YOUR EMAIL LIST

A robust email list will provide you with an audience to promote your products and services. As traditional marketing becomes more ineffective, this is your audience. No matter the number of subscribers in your email list, not everyone is going to purchase at the same time at the same rate. However, they do purchase and they purchase from emails.

EMAIL MARKETING: BUILDING YOUR LIST

WHAT IS THE VALUE OF EMAIL MARKETING?

Email marketing has the highest return-0n-investment (ROI), even higher than social media marketing, than any other channel of online marketing. It provides a direct line to engage your customers. It produces metric data you adjust for greater performance.

EMAIL MARKETING: GENERATING LEADS

HOW TO GENERATE LEADS WITH EMAIL MARKETING

Developing leads is a challenging task for any organization. Email has long enjoyed a successful track record for the most efficient way to generate leads at a reasonable cost. Every part of the email must be analyzed from the perspective of the reader and how effective it is in communicating your message.

EMAIL MARKETING: GENERATING LEADS

NURTURING LEADS INTO SALES

Converting quality leads into sales is difficult for most. The nurturing process must began when interest is shown in your business, no matter how minimal the interaction might be. Email marketing is one channel from which you provide value to your audience through nurturing activities.

EMAIL MARKETING: GENERATING LEADS

WHAT ARE THE STEPS TO BUILDING A SUCCESSFUL EMAIL MARKETING CAMPAIGN?

Lead Magnet or Course

EMAIL MARKETING: GENERATING LEADS

18 DIFFERENT TYPES OF EMAILS

Different types of emails handle distinctive types of tasks. Your targeted audience should see a variety of email types throughout their time opted-in your subscriber’s list. The types of emails and frequency is determined by the type of campaign you have designed. Varying the type keeps things interesting and relevant.

EMAIL MARKETING: increasING SALES

HOW TO INCREASE SALES WITH EMAIL MARKETING

Occasionally, you will need to share a true sales letter. Drafting that letter is challenge. It will need to appeal to your targeted audience long enough to be read and have just enough sales pitch to convince your reader to purchase.

EMAIL MARKETING: INCREASING SALES

GENERATE MORE SALES WITH EMAIL MARKETING

Companies are attributing 23% of their total sales to email marketing. Connecting with your targeted audience with exclusive offers, product recommendations, and special discounts are ways to raise revenue. However, what you say in your subject line is as important as when you send your email. Use the following information to help you optimize your email campaigns.

EMAIL MARKETING: increasING SALES

HOW CAN I FINE TUNE MY EMAIL MARKETING?

Lead Magnet or Course Link

EMAIL MARKETING: INCREASING SALES

ADDITIONAL TIPS TO BOOST SALES WITH EMAIL MARKETING

“It’s not what you say that matters but the manner in which you say it” is a often used quote from American poetic and physician William Carlos Williams. Subject line keywords are influential to your open and click rates. Some words are a turn-off; others prompt the targeted audience to open it.

Think of I.T.’s “Delivering Success with Lead Generation through Email Marketing” E-Book

 

  • Explore email marketing and how it works.
  • Discover lead generating tips and techniques.
  • Implement best practices today!

 

 

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