by Cherisa Chapa | Aug 29, 2018 | Email Marketing
Companies are attributing 23% of their total sales to email marketing. Connecting with your targeted audience with exclusive offers, product recommendations, and special discounts are ways to raise revenue. However, what you say in your subject line is as important as...
by Cherisa Chapa | Aug 15, 2018 | Email Marketing
Occasionally, you will need to share a true sales letter. Drafting that letter is challenge. From the subject line to the post script added at the bottom, it will need to appeal to your targeted audience. Plus it will need enough sales pitch to get readers to...
by Cherisa Chapa | Aug 14, 2018 | Email Marketing
Different types of emails handle distinctive types of tasks. Your targeted audience should see a variety of email types throughout their time opted-in to your subscriber’s list. The types of emails and frequency is determined by the type of campaign you have...
by Cherisa Chapa | Aug 14, 2018 | Email Marketing
The goal of email marketing is to build a list of qualified leads who eventually purchase your products and services. However, working them into a lead takes time. You must, therefore, nurture the relationship with simple offers that give your readers insights into...
by Cherisa Chapa | Aug 10, 2018 | Email Marketing
Converting quality leads into sales is difficult for most. Consequently, the nurturing process must begin when interest is shown in your business, no matter how minimal the interaction. Email marketing is one channel from which you provide value to your audience. The...